Agency Social Listening
Social Listening
We use a 360º tool developed in-house and enhanced with artificial intelligence.
At SIDN Digital Thinking we have the latest in artificial intelligence to offer our clients a 360º tool that integrates data scraping, natural language processing, segmentation and categorization of mentions and their subsequent analysis in order to extract the necessary learnings and insights.
In this way, we make use of AI to transform huge amounts of written language into mathematical entities that we can work with and modulate in real time to support the concerns and issues of the brand’s different lines of business in a reduced time interval.
Industries
At SIDN we implement digital strategy solutions based on digital marketing and customer management, complete and integrated, which allows us to develop projects in an integral way.
Confían en nuestros servicios los Líderes en Digital
Solutions with results.
We have success stories in virtually any industry, ask us and we will give you references of our work and clients, sure we can advise you and use our experience applying it to your brand or project.
The first step is to perform an initial scan to assess the current situation of the brand and its environment (competitors and industry) by conducting a retrospective research of the available digital content.
Once this preliminary examination has been carried out, our system proceeds, autonomously, to adjust the fields under study. The volume of mentions, the content, the intensity of the publications and their individual scope are taken into account.
The aforementioned step opens the option to discern which mentions are not related to the brand and should therefore be listed so that they are excluded from the daily monitoring process.
Our tool is in constant navigation in order to extract any type of content that is published on the established keywords, classifying the mentions collected and converting the information into measurable data.
Considering the objectives set by the client, we examine in detail the mentions collected to consider how we are going to represent the information in Data Studio, Power BI or Tableau to reflect it in an optimal way.
Both through the sending of alerts (in real time or variable periodicity depending on demand) and interactive dashboards, we are aware of everything that is being said about the company.
Use of artificial intelligence to impact key influencers through k-neighbors algorithms, and try to change the opinion of their followers indirectly.
To identify and segment text comments by sentiment in an automated way, providing an appropriate response in real time.
Cross-analysis in the exploration of data, whether in text, image or video format, allows us to adapt to new trends and fashions.
With the use of artificial intelligence we can optimize the money invested in advertising campaigns.
We have been working with SIDN Digital Thinking for years with the objective of improving our digital presence, especially at an organic level. Since then, it has been our strategic partner and helps us to lead the brand. A close, agile, proactive and rigorous team.
We have been working with SIDN Digital Thinking for years with the objective of improving our digital presence, especially at an organic level. Since then, it has been our strategic partner and helps us to lead the brand. A close, agile, proactive and rigorous team.
It's time for us to create something amazing together
We have been working with SIDN Digital Thinking for years with the objective of improving our digital presence, especially at an organic level. Since then, it has been our strategic partner and helps us to lead the brand. A close, agile, proactive and rigorous team.